Free social media tools that are meant to make your life easier.
There are many ways to grow and promote your business. One of them is to maintain the content of your social media. We need to do this because you want to reach your potential client and increase your engagement with your audience. It helps you get valuable feedback and widen your network in your industry.
However, with the number of social media available today, we get overwhelmed with many choices. It’s not easy to make decisions and limit your option to having only 2 or 3 social media. Because each has its benefits and helps you find potential clients from different channels. So at the end of the day, you might end up maintaining at least four or even six accounts, such as Facebook page, Instagram, Twitter, YouTube, LinkedIn, Pinterest and so on. Here at Edamame Agency, we have to at least manage 5 different social media accounts.
Fortunately, there is plenty of free social media management and scheduling tools. Which will be so useful to help your job and make your life easier.
Here are the 7 most effective social media tools that we recommend you to try
1. Later
As you can suggest from the name, Later, it means to help you put your content at a later time. This tool has a good UI and is easy to use. With Later, you can manage the schedule of posting the content at any time. Whether you want to schedule in-feed image or video posts, stories, or carousel posts — Later supports all of these options. Later also has a Free plan which allows you to manage up to 5 different social media accounts. With paid plans, you get more features such as analytics, saved captions, scheduled stories, recommendations for the best time to post and more.
2. Canva
Initially, Canva is an online tool to create the template of your logo, flyer or design for social media content. Then it grows and become more powerful by offering more services. With the paid account, Canva became the best choice. It helps create the design, manage and schedule the post of your contents. If you have a design team, Canva makes a better collaboration too. Canva free plan came with tons of free templates, photos and fonts to bring your vision to life.
3. Hootsuite
Hootsuite helps you schedule posts, receive in-depth reports, and collaborate with your team members. It has built-in teamwork features. It enables you to view multiple streams at once and monitor what your customers are saying. Hootsuite plans starts from USD 49/month. You can try the limited free account to manage two social media accounts and schedule up to 5 posts.
4. Buffer
Buffer has been a popular social media management tool for a long time. An intuitive and dependable place where you can manage your social media networking in a neat and organized dashboard. It offers features for publishing, engagement, analytics, and team collaboration. Your scheduled posts display in a queue list format. On Buffer, you can track the followers’ activity and know the perfect time to publish your content.
5. Meta Business Suite
Meta Business Suite is a free app that will allow users to manage their Facebook and Instagram business accounts from one place.
With Meta Business Suite you can:
- post to Facebook and Instagram at the same time (or schedule a post)
- manage and receive messages, notifications and alerts in one place
- learn what’s working with Facebook and Instagram insights
- boost a post or create an ad
6. TweetDeck
Tweetdeck is a free online platform that improves your Twitter usage. It links your Twitter account and allows you to view all customizable streams of information, including tweets, notifications, messages, tags, and scheduling areas at the same time in a single, convenient interface. As an added functionality, it allows you to identify which times resonate best with your audience and get your content active anytime without having to upload in real-time.
7. ContentCal
With ContentCal you can share ideas, create approval workflows, build your content plan and then publish that content to multiple platforms (Facebook, Instagram, Twitter, LinkedIn, Pinterest, Google My Business, YouTube, and Medium). One of the best features is the integration with over 2000 other applications. So you can create the perfect social media workflow by connecting ContentCal to tools you currently use (think of things like Slack or Trello) and also distribute content to channels beyond social media, like emails and blog posts.